Course Search > Management & Business > MKTG.4010
Course No: MKTG.4010-061; SIS Class Nbr: 1438; SIS Term: 3130
Course Status: Registration Closed
Evaluation of various marketing communication methods, including sales promotion and public relations, with an emphasis on advertising. Research, copy writing, scheduling and budgeting from the viewpoint of the marketing manager.
Related Programs: B.S. in Business Administration, Certificate in Digital Marketing
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