Note: This course is not available for the current semester.
Course No: MKTG.201; Last Offered: Summer 2015;
The role of marketing in the economy. The elements of the marketing mix--product, price, distribution, and promotion--are discussed in the context of social and political constraints on marketing activity.
Contact the Advising Center at 978-934-2474 or Continuing_Education@uml.edu
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