Note: This course is not available for the current semester.
Course No: MKTG.411; Last Offered: Summer 2015;
Course number was formerly 62.312. Focuses on marketing strategies and tactics. Emphasis is given on research methods and applications for strategy building and implementation. Meets Core Curriculum Essential Learning Outcome for Critical Thinking & Problem Solving (CTPS) and Quantitative Literacy (QL).
Contact the Advising Center at 978-934-2474 or Continuing_Education@uml.edu
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