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> MKTG.403
Note: This course is not available for the current semester.
Course No: MKTG.403; Last Offered: No Data;
Course Description
Special problems in marketing industrial goods. Distribution channels, pricing policies, product line planning and promotional strategy for companies marketing to industrial firms, governmental agencies and other organizations.
Prerequisites & Notes
- Prerequisites: MKTG.2010
- Special Notes:
- Credits: 3;
Questions About This Course?
Contact the Advising Center at 978-934-2474 or
Continuing_Education@uml.edu
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