Entrepreneurial Customer Discovery

Fall 2024 > Management & Business > ENTR.4150 > 001

Course No: ENTR.4150-001; SIS Class Nbr: 13524; SIS Term: 3410
Course Status: Open

Course Description

This course focuses on leveraging entrepreneurial approaches such as Lean Launchpad methodology to validate and solve pressing technology commercialization processes and problems. The course provides students with an opportunity to work with interdisciplinary teams on real-world problems/projects sourced from the government, faculty research, incubators, etc. The course will offer students a rigorous exploration of the customer discovery process, including value proposition design, repeated hypothesis testing and validation with key stakeholders. By the end of the course, students will have conducted in-depth market research, fully vetted and validated a project/problem, and provided a minimum viable product concept addressing customer needs.

Prerequisites, Notes & Instructor

When Offered & Tuition

  • M | 6:30 PM-9:20 PM ET
  • 2024 Fall: Sep 04 to Dec 20
  • Course Level: Undergraduate
  • Tuition: $1155
  • Note: There is a $30 per semester registration fee for credit courses.

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