Sales and Customer Relations

Fall 2024 > Management & Business > MKTG.3130 > 081

Course No: MKTG.3130-081; SIS Class Nbr: 7374; SIS Term: 3410
Course Status: Open

Course Description

Focuses on the concept of customer value, operating decisions in sales, customer service, and account management. Focus is given on calculating the value of a good or service to the customer, professional selling and sales forecasting, retail and wholesale operations, purchasing, and logistics.

Prerequisites, Notes & Instructor

  • Prerequisites: Pre-Req:MKTG.2010 Marketing Principles; preference Marketing concentrators; COM filter courses.
  • Credits: 3; Contact Hours: 3
  • Instructor: William Phelps
  • UMass Lowell Bookstore

When Offered & Tuition

  • Online Course
  • 2024 Fall: Sep 04 to Oct 27
  • Course Level: Undergraduate
  • Tuition: $1155 | Pay as little as $238/mo for this course.
    Learn more about course payment plans. »
  • Note: There is a $30 per semester registration fee for credit courses.

Related Programs: B.S. in Business Administration

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