Marketing Analytics

Fall 2023 > Management & Business > MKTG.6350 > 082

Course No: MKTG.6350-082; SIS Class Nbr: 8637; SIS Term: 3310
Course Status: Open Added 3/27/23

Course Description

Marketing Analytics will cover commonly used methods in the Marketing area, such as regression analysis and t-tests. Students will work with actual sales and customer data to determine appropriate strategic actions. Students will also learn how to use relevant analysis software, such as Excel and SPSS.

Prerequisites, Notes & Instructor

  • Prerequisites: MKTG.5010 Marketing Fundamentals, or Matriculated in the MBA, MSBA, MSF, MSA, MSE programs at the Manning School, or Permission of Graduate Program Coordinator.inator.
  • Credits: 3; Contact Hours: 3
  • Instructor: Michael Obal
  • Textbook Information

When Offered & Tuition

  • Online Course
  • 2023 Fall: Oct 30 to Dec 22
  • Course Level: Graduate
  • Tuition: $1965 | Pay as little as $665/mo for this course.
    Learn more about course payment plans. »
  • Note: There is a $30 per semester registration fee for credit courses.

Related Programs: Online MBA

Every effort has been made to ensure the accuracy of the information presented in this catalog. However, the Division of Graduate, Online & Professional Studies reserves the right to implement new rules and regulations and to make changes of any nature to its program, calendar, procedures, standards, degree requirements, academic schedules (including, without limitations, changes in course content and class schedules), locations, tuition and fees. Whenever possible, appropriate notice of such changes will be given before they become effective.

Register for this Course

New Students

If you have not already applied and been accepted to a program.
New Student Registration

Current Students

If you have applied, been accepted to and are currently enrolled in a program.
Current Student Registration

Additional Registration Information

Questions?

Email our Advising Center for assistance or call 800-480-3190.