Fall 2024
> Management & Business
> MKTG.5010
> 081
Course No: MKTG.5010-081; SIS Class Nbr: 4933; SIS Term: 3410
Course Status: Registration Closed
Course Description
Describes how marketing strategies and plans of a competitive enterprise are formulated, implemented, and adjusted over time. Behavioral and quantitative aspects are covered, as well as analysis of the environmental forces affecting marketing decisions. Pre-requisites: MBA or Certificate Programs, or Permission of MBA Director.
Prerequisites, Notes & Instructor
- Prerequisites: Matriculated MBA students, or MSEM, or MGB Certificate, or permission of graduate program coordinator.
- Credits: 2; Contact Hours: 2
- Instructor: Spencer Ross
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Textbook Information
When Offered & Tuition
- Online Course
- 2024 Fall: Sep 04 to Oct 27
- Course Level: Graduate
-
Tuition: $1310
- Note: There is a $30 per semester registration fee for credit courses.
Related Programs: Graduate Certificate in Foundations of Business, MBA, M.Ed. in Education Administration: Higher Education Option, M.S. in Engineering Management
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